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Archive for February 2019

The Power of YOU – why you should Write Blogs (and Copy) In Second Person

By jeff.loehr

Writing in the second person is a powerful way to engage your audience, this is why.

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What a sales and marketing funnel is, why you need one and how to create one (guide)

By jeff.loehr

The idea of the funnel has been around for as long as marketing has existed. It is the process by which prospects go from strangers to customers.

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Recent Posts

  • The most powerful tool in attracting customers
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  • Avoid A Disastrous Pepsi Marketing Moment
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  • The Simple Truth About Business To Business Marketing – People Buy, not businesses

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  • Jeff Loehr on The Simple Truth About Business To Business Marketing – People Buy, not businesses
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